Posts Tagged ‘Egypt’

K St., Meet Pakistan

Friday, November 15th, 2013 by Vbhotla

EVEN FOR COUNTRIES with troubled relations with the United States, investing in lobbying can pay dividends. That’s why, as The Hill reports, it’s likely that Pakistan will hire a lobbying firm soon after being without representation on K St. since July 31, when Locke Lord Strategies terminated its contract with the country.

Pakistan and the United States have had an uneasy relationship since Bin Laden was killed in Abbottabad in May 2011. The discovery of the infamous terrorist leader living in comfort near Pakistan’s capitol city put a strain on the United States’ trust in the country. By the same token, the Pakistani government blasted the raid as an unauthorized military action on Pakistani soil without the government’s knowledge or approval.

Despite the frosty alliance between the two countries, The Sunlight Foundation notes that last month, the United States was preparing to unfreeze approximately $1.6 billion in aid that had been on hold since the Bin Laden raid, but Congress remains  wary of being seen as supporting Pakistan. As a former Pakistani government official notes in The Hill’s article, “Unless Pakistan mounts a major lobbying effort, it will be difficult to turn the opinions on the Hill around.”

Have renewed lobbying efforts by other countries paid off? For Egypt, it’s too early to tell. Last month, Egypt hired the Glover Park Group after the United States put a freeze on military aid to the troubled nation. The hire comes after more than a year-long hiatus without K St. representation, during which time Egypt’s favorability rating has plummeted in the United States.  While this doesn’t prove that hiring a lobbyists automatically earns approval, doing so certainly couldn’t hurt, especially in Pakistan’s case.

Lobbying through Twitter

Thursday, February 24th, 2011 by Vbhotla

When one thinks of “lobbying,” power suits, briefcases, maybe a “K St.” sign, maybe even scowling politicians and news headlines come to mind.  But it is probably safe to assume that the term does not stir up images of little blue birdies.  Yet, increasingly, Twitter is taking center stage in lobbying efforts around the globe.

Twitter was largely credited for the favorable opinion Egyptians received during their revolt for freedom a few weeks ago; had it not been for the American public’s ability to watch the events unfold through the eyes of the citizens on Twitter, the U.S. could have easily (and probably would have) sided with the Egyptian government, as Egypt has traditionally been a key U.S. ally.

In New York, Underheard in New York is trying to bring the plight of the homeless to the forefront of people’s minds in the same way as the Egyptian people.  According to their website, the self-described “Millenials” believe the best way “to help the homeless population is by helping them be better heard and understood.”  To achieve this, the team of young people has armed four homeless men in the city with prepaid cell phones and Twitter accounts, encouraging them to document their struggles.

One, Danny, Tweeting as @putodanny, hopes to be reunited with his daughter through the site.  Albert (@albert814) was laid off as a welder three years ago due to declining eyesight.  He hopes to earn culinary certification and become a chef.  His co0king test is today.  Both Carlos (@jesse550) and Derrick (@awitness2011) tweet often about visiting the library to post resumes.  Carlos has 26 years of experience as a paralegal and is hoping to start his own credit collection agency.  Derrick wants to own a Christian entertainment facility.

They have built Twitter followings of over 3,000 each (except Carlos, who has yet to tweet).  And not only are their stories being told, people are reaching out to help.  Already, Danny has received an offer from a professional writer to help him pen a book.

It is impossible to deny the impact social media sites like Twitter is having on day to day activities, the influence on perspectives.  Congressmen, regulatory agencies, the president are all engaging with followers on Twitter.  If you have yet to embrace social media as an effective avenue to get your message heard, you are missing a world of opportunity.

For more information on social media as an effective Grassroots, Grasstops, and Coalition building platform, join us for our March 28 Lobbying Certificate Program.