I know this is a bit older (it was published almost a month ago!), but here’s an interesting report for your edification – Burson-Marsteller did a study on “Social Media Use By U.S.-Based Political Advocacy Groups.”
The report, downloadable on SlideShare, covers social media use and its effectiveness in partisan political advocacy groups, as well as non-partisan advocacy groups. Check out the slides below.
View more presentations from Burson-Marsteller.
Tags: Advocacy, Burson-Marsteller, social media